New Beauty Launches: Round 1


We are only one month into 2021 and there have been so many new beauty launches. We have picked out some of are favorite new launches from some amazing brands.

New Beauty Launches

Jo Loves Fragrance

Jo Loves, founded by Jo Malone CBE, revolutionised the fragrance industry with their next generation fragrance, Jo Loves Fragrance Paintbrush TM in 2017.

Jo Loves Fragrance

The first-of-its-kind Fragrance PaintbrushTM has now been reimagined. It’s become refillable whilst continuing to be a must-have for anyone looking to experiment with scent in new ways. The next generation Fragrance PaintbrushTM will take its innovative concept to the next level whilst putting the environment at the forefront. The slimmer, silver design utilises less packaging and is the perfect product for fragrance top-ups on the go. Painting with fragrance has never been chicer.

The on-the-go essential will now have a refillable cartridge which carries the fragranced gel, delivering fragrance swiftly and efficiently with every pump. The gel formula holds the fragrance and dries in seconds Allowing users to apply and top up their favourite scents wherever they are – travelling, at work or on the go.

“ Your body is the canvas, you are the artist, now paint with fragrance.”


Available in the following fragrances: Pomelo, White Rose & Lemon Leaves, Jo By Jo Loves, Pink Vetiver, Orange Butterflies, No.42 The Flower Shop and Green Orange & Coriander. Available at Space NK: Pomelo, White Rose & Lemon Leaves, Jo By Jo Loves, Pink Vetiver and Green Orange & Coriander.

A Fragrance PaintbrushTM 14ml (7ml + 7ml refill) | £40
A Fragrance PaintbrushTM Refill 3x 7ml | £35

Available here – or here

Urban Decay’s New Stay Naked Hydro Maniac

Urban Decay have just launched their brand new vegan tinted glow foundation, with up to 24 hours hydration.

The new Stay Naked Hydro Maniac comes in twelve different shades from Ultra Fair to Ultra Deep and cruelty free. No we would definitely love to see a greater shade range however these are designed to adapt and flex to match different skin tones.

This foundation is incredibly light weight as easy to blend and leaves a lovely natural finish. Perfect for those with drier skin, this is what to be wearing on these colder days.

Urban Decay’s New Stay Naked Hydro Maniac

Brands are constantly picking new beneficial ingredients to include in their products and this is no different. This foundation has fermented kombucha and along with a blend of marula and ginger oils to help detox and clarify the skin. The mix of these ingredients makes for glowy hydrated skin and after 24 hours your skin will be feeling dewy and plump.

Available online at  at a RRP of €32.

Check our STORIES PARFUMS new launch here.

Elemis 3-in-1 Melting Cleanser

Cleansing balms are amazing for removing makeup and dirt from the skin in the least harmful way. So we are so glad that Elemais have launched a melting cleansing within their new collagen range. Nourishes as a balm. Removes makeup as a cleansing oil. Hydrates as a cleansing milk. Pro-Collagen Cleansing  Balm creates an exceptional cleansing experience for all skin types.Elemis 3-in-1 Melting Cleanser

Pro-Collagen formulas deliver the plumping, hydrating benefits of marine and plant actives to smooth, nourish and restore skin. It also visibly reduce the appearance of fine lines and wrinkles. Featuring innovative,  scientific formulas and sublime textures that are a sensorial delight, the award-winning collection leaves  skin feeling refreshed and rejuvenated.

Elemis also have two other brand new launches, their Cool-Down Body Wash and Ultra Smart Pro Collagen Night Genius range.

Available at

Dr. Hauschka’s Hydrating Hand Cream

The last year has been especially harsh on our hands what with increased handwashing as well as the added use of hand sanitisers and anti-bacterial sprays. It is important to give our hands some much needed TLC, especially during the cold winter months, and Dr. Hauschka’s Hydrating Hand Cream offers relief for tired, dry and sore hands.

Dr. Hauschka’s Hydrating Hand Cream will soothe, nourish and protect your hands from cold, harsh and dry conditions leaving them looking and feeling softer and more moisturised. 

Dr. Hauschka's Hydrating Hand Cream

And to add an extra bit of New Year’s cheer from 11th January 2021 until the 19th February 2021, Dr. Hauschka’s Hydrating Hand Cream is available at a very special price of just €15.45 (normally €19.45) so its never been a better time to treat your hands to some extra special care. 

For further details on the full Dr. Hauschka range, your local stockists or to shop online log onto Dr. Hauschka’s website:  

Clarins Everlasting Foundation & Everlasting Concealer

The perfect duo for your complexion, able to resist life’s daily challenges. 24-hour wear, a matte finish, high coverage, sensoriality and skin care benefits. To make this product duo so effective, Clarins Laboratories combined a special “hold” polymer with organic oat sugars known for their ability to increase the adherence of colour pigments
on the skin. The foundation promotes an impeccable-looking complexion for 24 hours* and the concealer offers perfect coverage that lasts all day.

Clarins Everlasting Foundation & Concealer

The SKIN TONE OPTIMIZING complex based on pigments, pink pearls and soft-focus powders promotes luminous colour and an even skin tone. As for the concealer, Clarins included escin from horse chestnut in the long-wearing formula which helps act on microcirculation. 35 shades are available for the foundation and 8 for the concealer. Clarins also developed a new colour classification system following 5 intensities: very light, light, medium, deep and very deep.

Both products are super lightweight and full coverage, all while looking after your skin.


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