Lidl are set to become the first major retailer in the world offering free period products!
From the beginning of next month, those who are in need can avail of one free box of tampons or pads per month.
We’re proud to announce that we are the first major retailer in the world to offer free period products in stores nationwide to combat period poverty in partnership with Homeless Period Ireland.
— Lidl Ireland (@lidl_ireland) April 19, 2021
Lidl said “A Plan International study on young females in Ireland found that almost 50 per cent of girls aged between 12 and 19 found it difficult to pay for sanitary products.”
“Our new initiative means those in need will be able to claim a dedicated coupon for a free box of sanitary pads or tampons per customer each month through the Lidl Plus app.”
As the period products can be availed of through the Lidl Plus app, Lidl have said that they “are also committing to quarterly donations of these products to The Simon Communities to ensure people experiencing homelessness – who may not have access to a smartphone – can access essential products.” Those who need a box of tampons or pads can sign up and receive the coupon through the app. The first coupon will be sent on May 3rd 2021 and then monthly after that.
Lidl will also be working with the Ladies Gaelic Football Association to “provide free female hygiene products in its clubs across the country with hopes to reach thousands of women and young girls who may not have access the these products on a regular basis. In addition, we will continue to provide free access to these products for its workforce.”
An amazing initiative and hopefully more companies will follow in their footsteps.
Check out this Easy Fish Pie recipe and buy all your ingredients in Lidl!
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